Printing's Best Blogs - Sales & Marketing

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Latest Sales & Marketing from Printing's Best Blogs (May 24, 2013)
URL: http://www.printingsbestblogs.com
Updated: 22 min 42 sec ago

Use Press Releases to Get the Word Out About New Equipment

1 hour 18 min ago
Last week, Fire Enterprises (FEI) marketing maven Marka gave savvy salesperson Zoot some tips for using video content to connect with customers. This week, Marka tells Zoot how FEI can use press releases to spread the word about new equipment....
Categories: Business & Marketing Focused Blogs

Use a Visual Cue to Ask a Question

4 hours 33 min ago
One of the smartest shifts a brand strategist can make is to transition the brand-marketing program from a one-way communication to a two-way conversation. Pressed for time and short on budget? The easiest and most dangerous mentality to fall into...
Categories: Business & Marketing Focused Blogs

Your Dream Is Scarier Than Joe’s

Thu, 05/23/2013 - 11:56am
I was taking a drive to my favorite campground (and lending some really bad background vocals to a song on the radio) when it happened . . . Some dude in a really nice Corvette convertible passes me. The guy is happy as can be (as well he should...
Categories: Business & Marketing Focused Blogs

“Send Me Your Information” Stall or Opportunity?

Tue, 05/21/2013 - 11:57am
Most sales reps consider the old “Send me your information” line as a stall or perhaps a substitute for “I’m really not interested”. I know many of you will push back for various reasons. Here are a few of them with my thoughts. “Why...
Categories: Business & Marketing Focused Blogs

Good News: Your Client Just Closed

Tue, 05/21/2013 - 8:50am
It might be a stretch, but one of the best things to happen to a printing sales rep occurs when a long-standing client closes, is bought out, or moves out of town. In the short run, it’s a real kick in the knees but if you are prepared for...
Categories: Business & Marketing Focused Blogs

More Tips for Creating Compelling Online Videos

Fri, 05/17/2013 - 2:34pm
Last week, Fire Enterprises (FEI) marketing maven Marka gave savvy salesperson Zoot some tips for creating compelling video content on a budget. This week, Marka shows Zoot how FEI can use video content to connect with customers. Remember, fire =...
Categories: Business & Marketing Focused Blogs
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